Through waste-led design, Helen is reusing industrial waste material creating contemporary, affordable products with little or no environmental impact. By making waste the core part of her process, she helps companies be eco friendly whilst providing endless design possibilities….. and she loves every minute of it. Helen is privileged to collaborate with large printing companies to repurpose their industrial waste instead of it ending up in landfill by re-using their old printing sheets as the canvas for her work. She loves scraping away the paint, discovering the text underneath, giving an insight into the metals previous life. All the scratches and colour charts create a unique element to the piece. This discarded piece of metal has now been reused with an exciting and new purpose by converting waste into art. From the original artwork, she has created museum quality giclée prints, individually signed and printed on cotton rag paper. Sustainability and the circular economy is very important to Helen, therefore even at the very early stages of her creative process, she was thinking how to create that piece of artwork for you and what materials to use. Each piece is printed on 300gsm unbleached cotton paper. This museum quality paper is amazing as it is made from 100% recycled cotton t-shirts and rags resulting in no trees being cut down . Artwork that is beautiful whilst supporting the circular economy.